Windows Phone Gains Market Share in South Africa

Windows Phone had truly made a mark in the mobile phone software industry. Gone are the days when people are surprised that Microsoft had made an operating system for mobile phones. The platform may had been a little late in joining the OS wars, where IOS and Androids is still leading, but slowly and surely, Windows Phone is now earning the trust of smartphone consumers. With every victory that it achieved and still achieving, whether it is on blog reviews, market performance, sales outcome, or company endorsements, WP shares its victory with its major mobile phone partner – the Nokia Lumia.
As Per Nokia Revolution.

Mobile device	May-13	Jul-13	Growth over 2 months	Growth %
BlackBerry	3,100,000	3,100,000	0	0%
Android	1,000,000	1,200,000	200,000	20%
iOS/iPhone	600,000	600,000	0	0
Windows Phone	150,000	220,000	70,000	47%

Today, we celebrate another victory of the Windows Phone as Vodacom, the largest mobile telecom company in South Africa, reports that the number of subscribers who wants WP-operated phones, majority of which are Lumia handsets, made a significant increase over a span of two months (from May to July 2013). Although Blackberry still rules in the mobile software battle (followed by Android), it got stuck with the same number of subscribers over the 2-month period. It is also the same case with IOS. The other OS, Windows Phone and Android, had significant growth in the given span of time.

It clearly tells us that while Android remains a tougher opponent, more and more eyes are turning in WP’s direction as an alternative to the much costly phones offered by Blackberry and Apple, as evidenced by a higher growth percentage (47%). Low-cost smartphones with unique features, particularly 520 and 720, are attracting the attention of our African brothers. The numbers may raise the eyes of WP and Lumia’s critics, but to us Nokia and Microsoft supporters, these digits are of great significance. We cannot deny the fact that WP had finally joined the platform wars.